Tuesday, October 2, 2012

Organizational Responses


Strategic Systems
provide advantages that enable organizations to increase market share and/or profits, to better negotiate with suppliers, or prevent competitors from entering their markets.
Customer Focus
is the difference between attracting and keeping customers by providing superb customer service to losing them to competitors.
Make-to-Order
is a strategy of producing customized products and services.
Mass Customization
is producing a large quantity of items, but customizing them to fit the desire of each customer. 
     Reebok and Bodymetrics provide excellent examples of mass customization.
E-business and E-commerce:
Buying and selling products and services electronically.
     E-business is a broader concept than e-commerce.

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